Social media has changed the way we connect with people. And for recruiters, connection is what it's all about!

Recruitment professionals who master social media connect with more candidates, more effectively, in more talent pools. They drive the digital recruitment strategies of their organisation and their clients. They win the digital age. Those who fail to get up to speed with new technology risk losing future talent of competitors.

Yet social media recruitment strategies remain foreign territory for many. And even if you know how to use it for personal connections, harnessing social media for recruitment is a different challenge altogether. 

To help recruiters unlock the opportunities that exist in this new world and uncover the synergies and opportunities between social media and recruitment, the HR and recruitment industry's leading event, the Australasian Talent Conference (ATC), launched their first inaugural event, Social Media: A Recruitment Revolution, held on Thursday, 3rd December 2009 in Melbourne, Australia. This event was held together with Australian HR technology strategists, Inspecht.

If you wanted to reassess your recruitment and sourcing strategies, this would have been the conference for you. Expert speakers assisted attendees to:

• Cast their net wider, go beyond job boards and reap the rewards of rich, targeted talent pool;
• Create an effective social media recruitment strategy;
• Assist you and your clients to build a digital recruitment brand;
• Measure the ROI of social media recruitment initiatives.

A hybrid between a traditional conference and an 'unconference', the agenda was developed by attendees and guided by their elected topic areas. This event gave an opportunity for attendees to hear about the social media experiences of Australian companies, engage in interactive workshops and hear from leading industry experts.

For further information on this event or future events, please contact the ATC on +61 3 8621 6688 or email Karen Ly on karen@atcevent.com.